Working in the makeup industry, from beauty to retail, probably the biggest fad is the 'Kim Kardashian' contouring technique. Previously this has been around for years but pictures like these of Kim have thrown it into the public eye. I have many girls ask me will you do this on me? Can I do this for everyday? Yes of course you can, with many products, light and dark concealers, illuminating and contouring products and probably the different colour setting powders to match. But why would you want to do this everyday, the point I want to get across is that this is not an everyday technique (for most people) and it can be very unforgiving if its not blended properly.
Lancome Blush subtil Palette 02 Nectar Lace
Elf Contouring Blush and Bronzer
Here's my alternative, for an everyday sculpted look. The matte bronzer does a great job, the Lancome one which in particular is a grey undertone is perfect (much harder colour to find day to day) but the Elf one still does a great job and stands the test of time. I have had the Elf one about 4x as longer and still have more product left. You will give yourself shape as long as it isn't shimmery (shimmer draws out features and does the opposite to what contouring is) but it will look more natural, takes a fraction of the time and money.
Thanks for reading! xox